
Online Advertising – Small Business Consulting ~Team72k~
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Compaq HP 122659-008 KB-9963 Black PS2 Keyboard New Box $19.50 Compaq Quality Components SPARES – REPAIRS – UPGRADES GENUINE OEM Compaq Parts MPN 122659-008 KB-9963 Keyboards New Box Units in OEM Package NO EXCHANGE REQUIRED ! Sells elsewhere online for MUCH MORE Save $$$ right here at GetThatPart ! About This Item Acquired from the US Government. Actual item from lot is not shown, stock picture. New OEM box units. Only what is shown is included. Guarantee… |
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Application of Information Technology to Business Management $9.99 information technology plays a crucial role in all aspect of modern business, which this book: Application of Information Technology to Business Management is all about. In handling information technology we must not isolate it from practical programme that concern understanding how managers and business owners can be helped to achieve competitive advantage. Basic knowledge of IT nevertheless is v… |
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Start & Run a Home-Based Food Business (Start and Run a…) $13.00 Are you one of the many people who dream of making a profit selling your own homemade foods? Now, with this one-of-a-kind, easy-to-follow guide, you can realize your home-based food business dreams! With over 25 years’ experience, author Mimi Shotland Fix takes you step-by-step through the process of starting and running a part time or full time food business. Whether you’ve always envisioned your… |
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No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing $13.56 The In-Your-Face, Results-Focused, No-“Kumbaya” Guide to Social Media for Business! Detailed techniques for increasing sales, profits, market share, and efficiency Specific solutions for brand-building, customer service, R&D, and reputation management Facts, statistics, real-world case studies, and rock-solid metrics Stop hiding from social media–or treating it as if it&… |
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Million Dollar Web Presence (Paperback) $14.78 Building upon the success of his Million Dollar series, which includes bestseller Million Dollar Consulting, Alan Weiss, teamed with globally renowned internet expert Chad Barr, shows you how to cash in on the unmatched reach of the web. Empo… |
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A Second Course in Statistics $170.85 This reader-friendly book focuses on building linear statistical models and developing skills for implementing regression analysis in real-life situations. It includes applications for a range of fields including engineering, sociology, and psychology, as well as traditional business applications. The authors use the latest material available from news articles, magazines, professional journals, the Internet, and actual consulting problems to illustrate real business situations and how to solve them using the tools of regression analysis. In addition, this book emphasizes model building and multiple regression models and pays special attention to model validation and spline regression. For professionals in any number of fields, including engineering, sociology, and psychology, who would benefit from learning how to use regression analysis to solve problems. |
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Applied Oracle Security: Developing Secure Database and Middleware Environments: Developing Secure Database and Middleware Environments $59.99 Written by leading Oracle security experts, this Oracle Press guide shows you how to develop security applications for the Oracle environment. Applied Oracle Security explains how to maximize the security capabilities in Oracle Database, Oracle Database Vault, Oracle Identify Management, Oracle Application Express, and Oracle Business Intelligence Suite. Protect your data and applications by using the proven strategies inside this authoritative resource. Use Oracle Transparent Data Encryption to protect sensitive information Deploy Oracle Audit Vault to build a coherent enterprise audit strategy Fortify your Oracle Databases with best practices from the creators of Oracle Database Vault Apply Oracle Database Vault security controls to new and existing applications Develop a foundation for identity management architecture using a simple and practical methodology Apply Oracle Identity Manager to automate user provisioning processes Create next generation user directories with Oracle Internet Directory and Oracle Virtual Directory Build secure applications leveraging database security with Oracle Application Express Integrate Oracle Business Intelligence Enterprise Edition and identity management solutions to control user access to data and functionalityDavid C. Knox is the senior director of the Solution Engineering division for Oracle North American Sales and Consulting. Scott G. Gaetjen is a technical director in Oracle’s National Security Group (NSG). Hamza Jahangir has been a principal security specialist at Oracle as since 2004. Tyler Muth is a solution architect with Oracle Public Sector specializing in database and application security. Patrick Sack, chief technologist and technical vice president, runs the Product Engineering division for Oracle’s National Security Group. Richard Wark, CISSP, is a principal technologist in Oracle’s |
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Applied Oracle Security: Developing Secure Database and Middleware Environments: Developing Secure Database and Middleware Environments $59.99 Written by leading Oracle security experts, this Oracle Press guide shows you how to develop security applications for the Oracle environment. Applied Oracle Security explains how to maximize the security capabilities in Oracle Database, Oracle Database Vault, Oracle Identify Management, Oracle Application Express, and Oracle Business Intelligence Suite. Protect your data and applications by using the proven strategies inside this authoritative resource. Use Oracle Transparent Data Encryption to protect sensitive information Deploy Oracle Audit Vault to build a coherent enterprise audit strategy Fortify your Oracle Databases with best practices from the creators of Oracle Database Vault Apply Oracle Database Vault security controls to new and existing applications Develop a foundation for identity management architecture using a simple and practical methodology Apply Oracle Identity Manager to automate user provisioning processes Create next generation user directories with Oracle Internet Directory and Oracle Virtual Directory Build secure applications leveraging database security with Oracle Application Express Integrate Oracle Business Intelligence Enterprise Edition and identity management solutions to control user access to data and functionalityDavid C. Knox is the senior director of the Solution Engineering division for Oracle North American Sales and Consulting. Scott G. Gaetjen is a technical director in Oracle’s National Security Group (NSG). Hamza Jahangir has been a principal security specialist at Oracle as since 2004. Tyler Muth is a solution architect with Oracle Public Sector specializing in database and application security. Patrick Sack, chief technologist and technical vice president, runs the Product Engineering division for Oracle’s National Security Group. Richard Wark, CISSP, is a principal technologist in Oracle’s Technology Business Unit.Bryan Wise is a |
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Assistant Secretaries Of State For Education And Culture $8.45 Purchase includes free access to book updates online and a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Chapters: Goli Ameri, Lucius D. Battle, Charles Frankel, Patricia Harrison, Philip Hall Coombs, Alice Stone Ilchman, Dina Powell. Excerpt: Goli Ameri (in Persian: née Goli Yazdi, born September 26, 1956) is an Iranian-American politician, diplomat and businesswoman from the U.S. state of Oregon. She is the former United States Assistant Secretary of State for Educational and Cultural Affairs. She ran for the U.S. House of Representatives as a Republican in 2004, and is a former delegate to the United Nations. She was born in Tehran, Iran. Ameri first came to the United States when she was 17 in 1974 to attend Stanford University. There, she earned a B.A. in Communications and French Literature and, later, her M.A. in Communications. She also studied at the Sorbonne in Paris, France. At Stanford, she met and later married then-fellow student Jamsheed “Jim” Ameri, now a real estate investor. She became a United States citizen in 1989. She has two sons. Ameri was founder and president of eTinium, Inc., a telecommunications consulting firm in Portland, Oregon. She is the author of over fifty market studies and wrote a bi-monthly industry analysis column for Telephony magazine. She has been quoted in such publications as The National Business Journals, The Oregonian, The Seattle Times, The San Jose Mercury News, and Internet Week and has been invited as a speaker and moderator to industry conferences worldwide. Prior to founding eTinium, Ameri was a director at U.S. Leasing, a former division of Ford Credit and Fleet Bank, in San Francisco. She served on the steering committee of the Babson in Oregon M.B.A. program, and is a member of the Oregon Steering Committee on the Campaign for Undergraduate Education for Stanford University. She was a trustee and t… More: |
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Building a Profitable Online Accounting Practice $52.5 The first complete guide to taking advantage of the huge and growing market for Internet accounting services for small businessesThe Internet provides accountants with exciting new opportunities for expanding their practices by affording them unprecedented access to the huge small business market. The first comprehensive book on the subject, this book describes proven strategies for creating a thriving virtual accounting practice. Expert Jack Fox presents in-depth coverage of the various accounting and consulting services that accountants can offer to small business owners via the Internet. He describes successful techniques for identifying potential clients and packaging and marketing services, and arms readers with a complement of valuable tools for helping them get started in virtual accounting, including detailed business plans, numerous tables, forms, checklists, and connections with leading virtual accounting service providers. |
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Car Buyer’s Survival Guide $4.95 Helpful advice from an insider. After years of automobile selling, training, and producing sales manuals for the automotive industry, the author has moved to the other side of the table. He’s now working to protect the automovive consumer. The author has trained hundreds of automotive sales consultants on how to sell, increase dealer profits, overcome objections, and close the deal. He has served as sales consultant, sales manager, business manager, and corporate trainer for the largest group of factory owned dealerships in the United States. He knows all angles of the automotive sales process, and offers the reader advice that could save hundreds or thousands of dollars. He tells the reader what to expect, how to use the internet, and how to be prepared for the shopping experience. He includes information on financing, warranties, negotiating, pricing, and resources to help the consumer prepare for the shopping experience. Dr. Curtsinger provies a consulting service for vehicle shoppers, and much of the information he provides is available in this book. |
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Career and Corporate Cool: How to Look, Dress, and Act the Part — At Every Stage in Your Career… $21.95 How to look, dress, and act the part at every stage in your career- because smart business and great style aren t mutually exclusive. In Career and Corporate Cool , style and marketing maven Rachel Weingarten guides women on how to look, act, dress, and fit the part in any industry. Whether starting a first job out of college, restarting a career after spending time on the mommy track, or a mid-career transition, Weingarten gives modern working women all the tips, tricks and no-nonsense advice on how to fit in and feel comfortable at any job including how to dress, act, interact, and communicate with your own signature style. Weingarten includes real-world advice and insights from cool people with different outlooks and experiences, as well as guidance from corporate coaches and industry experts. Proving that smart business and great style aren t mutually exclusive, each chapter addresses different elements in building personal brand equity. Topics include interviews and resumes, corporate events, dealing with bosses and staff, networking, inter-office dating, fashion and beauty advice, and even Internet etiquette. Rachel C. Weingarten (Brooklyn, NY) is President of GTK Marketing Group, LLC, which creates and implements brand strategies and promotions for the fashion and entertainment industries. She s transitioned with great style through varied careers as a former cosmetics industry executive, weekly beauty columnist, and a noted entrepreneur who founded both a muffin company and an Internet consulting firm. |
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Consulting For Dummies $23.04 Fully adapted for a UK audience by consultancy specialist, Philip Albon, this book is an essential guide for anyone considering  making a career out of consulting. Offering practical advice on all aspects of setting-up and running a successful consulting business including; setting your fees, keeping track of time and money, building business with new clients, winning proposals and business networking, Consulting For Dummies is the easiest way to make a name for yourself and profit from your expertise. Sections will include:What’s a Consultant?– Deciding to set up and finding a business directionThe Consulting Process– How to create a business proposal, analyse the data, develop recommendations, present the findings, and make sure they’re implementedKey Consulting Skills– Presenting a professional image, time-management and organisation, communication skills, writing reports and presentations, using technologySetting up your Business– setting fees, drawing up contracts, setting up a home office, keeping track of time and money, multiplying effectiveness with support servicesMarketing– Promotion, getting new clients, using referralsPlus, new information  on Business reality– preparing for tax audits and general small business financeThis UK edition of Consulting For Dummies will fully update readers on current e-marketing techniques and the current opportunities offered to those using the Internet to promote their business and build a client list. It will also be adapted to include core UK business and finance information, crucial for those setting up alone. Topics such as bookkeeping and basic accountancy have been added, plus content on UK tax and how government policies affect small businesses. This new edition incorporates updated currency systems in order to cater for the UK market. |
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Consulting For Dummies $28.5 Fully adapted for a UK audience by consultancy specialist, Philip Albon, this book is an essential guide for anyone considering  making a career out of consulting. Offering practical advice on all aspects of setting-up and running a successful consulting business including; setting your fees, keeping track of time and money, building business with new clients, winning proposals and business networking, Consulting For Dummies is the easiest way to make a name for yourself and profit from your expertise. Sections will include:What’s a Consultant?– Deciding to set up and finding a business directionThe Consulting Process– How to create a business proposal, analyse the data, develop recommendations, present the findings, and make sure they’re implementedKey Consulting Skills– Presenting a professional image, time-management and organisation, communication skills, writing reports and presentations, using technologySetting up your Business– setting fees, drawing up contracts, setting up a home office, keeping track of time and money, multiplying effectiveness with support servicesMarketing– Promotion, getting new clients, using referralsPlus, new information  on Business reality– preparing for tax audits and general small business financeThis UK edition of Consulting For Dummies will fully update readers on current e-marketing techniques and the current opportunities offered to those using the Internet to promote their business and build a client list. It will also be adapted to include core UK business and finance information, crucial for those setting up alone. Topics such as bookkeeping and basic accountancy have been added, plus content on UK tax and how government policies affect small businesses. This new edition incorporates updated currency systems in order to cater for the UK market. |
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Consulting for Dummies $21.99 The latest on using the Internet to market your servicesThe fun and easy way to make a name for yourself in this lucrative career fieldSo you want to be a consultant? This practical, friendly guide shows you how to get your business off the ground and running smoothly, with the latest on developing a marketable idea, running your home office, writing winning proposals, selling your services, and getting referrals. You get expert tips on setting fees, keeping track of time and money, and building business with new clients.Discover how to: Start a successful consulting businessBuild partnerships with clientsHandle financial and legal issuesMake great presentationsNegotiate contractsPromote your business |
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Corner The Local Search Engine Market $1.99 Corner The Local Search Engine MarketCash In With A Simple Yet Powerful SEO Tool That Will Make You Look Like A Star To Your Offline Marketing Clients.f you haven’t yet noticed, offline prospects present a massive and relatively untapped market for Internet Marketers with even a little bit of experience.You want a piece of that offline pie and I’m here to help you get your foot in the door and build serious credibility with your prospects. Even if you have attempted offline consulting in the past and failed, you can forget about that now because I have a great little tool that will help you command the respect and attention of your prospects.While it is true that many offline companies are skeptical of online marketing consultants or believe that they don’t have time to build an online presence, if you can show them a CLEAR path to increased business you have achieved the only step necessary to landing an offline deal.Your first deal will very likely lead to many more deals and before you know it you too can have your own successful online consulting business.So… What is this tool that will help you achieve all of this?Corner The Local Search Engine Market is a powerful 12 page instructional guide that teaches any offline company the 4 most important aspects of local Search Engine Optimization. It references proven strategies that my team has used over and over again in our offline consulting engagements to get proven and predictable results.Highlights of this guide include: * An easy to follow SEO knowledge transfer that can be understood by anyone who knows what a search engine is * An overview of the online landscape explained in a way that persuades offline prospects to take interest * How offline businesses should pick keywords * A simple tip that will improve the ranking of most offline businesses * An offline |
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Digital Storm: Strategies for a Networked World $2.48 The bible for the next generation of e-business In this groundbreaking book, members of the world-famous McKenna Group, North America’s leading new economy consulting firm, provide the most complete picture, to date, of the B2B business landscape. Working from the controversial thesis that in the new economy all business is e-business, they explain why, in this economy, anything that can be handled via the Internet should and must be handled via the Internet. Using examples from Intel, Dell, Cisco, GM, and VerticalNet, e-business gurus Phillip Gerbert and Alex Birch describe how every aspect of business is being affected by the B2B revolution-from purchasing and accounting, to research and marketing. They describe proven strategies for profiting from the revolution created by e-markets, e-hubs, and portals. Phillip Gerbert (Palo Alto, CA) is a partner with The McKenna Group, a Palo Alto—based new economy consulting group, where he specializes in advising startups and multinationals alike on the creation of Internet strategies. Alex Birch is a partner with OC&C in London. He works on e-business strategy and B2B markets. |
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Distribution Planning and Control: Managing in the Era of Supply Chain Management $286 At the dawn of the twenty-first century it has become increasingly clear, that to remain competitive in today’s emerging global markets, companies can no longer depend on their own core strengths to drive marketplace leadership, but must look to their supply chains for new avenues of cost reduction and innovation. Success in managing these chains of channel trading partners requires a new view of distribution and logistics management. The objective of Distribution: Planning and Control, Second Edition is not only to discover the roots and detail the techniques of channel management, but also to explore the impact of the merger of the concept of Supply Chain Management (SCM) and Internet technologies on all aspects of internal business and supply channel management.Following a traditional planning and control methodology, the text seeks to detail for the student of distribution and logistics how SCM and twenty-first century technologies are applied to managing top management strategic planning, operations planning, and operations execution. The book contains chapters on business planning, forecasting, demand, operations and channel planning (DO&CP), inventory management, statistical and Distribution Requirements Planning (DRP) inventory control, Customer Relationship Management (CRM), Supplier Relationship Management (SRM), warehousing and transportation. In addition full chapters are allocated to international distribution and today’s information technology concepts and application architectures.Distribution: Planning and Control, Second Edition provides academic, practitioner, and consulting audiences with a comprehensive text on the critical issues confronting logistics and SCM today. Containing timely information and targeted examples of real-world business applications, Distribution illustrates how manufacturers, wholesale, and retail distributors are leveraging SCM and Internet technologies to attain new unbeatable avenues of customer value |
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Drafting Internet Agreements, Second Edition $314.54 Drafting Internet Agreements, Second Edition is the most comprehensive single volume collection of annotated forms for the internet. The book also offers valuable insights for business executives who want to know how internet transactions are structured and how to negotiate the best deals. This easy-to-use reference with accompanying CD-ROM offers instant access to more than 40 sample agreements for every area of internet practice including: Internet advertising Internet consulting Electronic commerce Internet joint ventures Internet licensing Technology development Website agreements And more Each form has been developed by the authors or other experienced internet law practitioners and has been used in actual transactions. Organized by type of transaction, each chapter includes a full agreement that illustrates the entire transaction as a seamless whole, as well as a variety of agreements for closely related issues. For each form, the authors provide a brief overview, an analysis of the different kinds of forms that relate to the topic, and a description of the form’s applicability and use. Coverage includes: Developing the content portion of the website Seeking intellectual property protection of website content Resolving domain name disputes Seeking to recover a domain name to which you have rights Linking a website to other sites Raising capital to develop and operate a site Marketing the internet site Selling advertising on the internet site And more. A "Practice Tips" section before each form identifies the "hot spots" that are likely to arise during the transaction, and offers guidance on resolving these hotly negotiated provisions quickly. Detailed checklists assist in drafting the |
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E-Business Consulting Business: Sell Your Business Expertise To Offline Businesses And Help Them Build Business Online Using Your Internet Marketing Solutions To Ensure Their Business Growth And Keep Them Successful And Profitable $3.99 John G. Wiggins,NOOK Book (eBook), English-language edition,Pub by John G. Wiggins |
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E-Business Consulting Business: Sell Your Business Expertise to Offline Businesses and Help Them Build Business Online Using Your Internet Marketing Solutions to Ensure Their Business Growth and Keep Them Successful and Profitable $21.48 John Wiggins,Paperback, English-language edition,Pub by CreateSpace |
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E-Business-Management $43.88 In kürzester Zeit hat sich das E-Business zu einem festen Marktbestandteil entwickelt. Es verändert die Unternehmenslandschaft im ganzen und hat zugleich Auswirkungen auf die verschiedenen Bereiche in Unternehmen. Führende Fachvertreter aus Europa und den USA liefern in diesem Buch Ansätze, die für das Management des E-Business herangezogen werden können. Analysiert werden u. a. die strategische Ausrichtung der New Economy, die Markenführung im Internet, die Veränderung klassischer Vertriebsstrukturen durch das Internet, Nutzen und Schwächen der E-Education, Auswirkungen des Online-Banking und Möglichkeiten des E-Consulting. |
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E-Business-Management $51.77 In k rzester Zeit hat sich das E-Business zu einem festen Marktbestandteil entwickelt. Es ver ndert die Unternehmenslandschaft im ganzen und hat zugleich Auswirkungen auf die verschiedenen Bereiche in Unternehmen. F hrende Fachvertreter aus Europa und den USA liefern in diesem Buch Ans tze, die f r das Management des E-Business herangezogen werden k nnen. Analysiert werden u. a. die strategische Ausrichtung der New Economy, die Markenf hrung im Internet, die Ver nderung klassischer Vertriebsstrukturen durch das Internet, Nutzen und Schw chen der E-Education, Auswirkungen des Online-Banking und M glichkeiten des E-Consulting. |
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Essays That Will Get You into Business School $13.99 FOUR STEPS TO SUCCESS— Assess your reading audience and determine what they’re looking for Avoid topics and ideas they’ve seen too many times Gather your material and identify your theme Write your first draft, and then revise and edit it until it’s perfect • Read the 50-plus model essays in this book and get ideas and direction for the winning essay that you too can write. Each was written by a student who was accepted into a graduate program at a major business school. Many essays come with critical comments that point out their strengths and weaknesses. You’ll also find advice from successful business school applicants—what they did right, how many rewrites they needed, where they looked for outside help, and much more. Open this book and get started on your rewarding journey to business school. • The authors of this book work for IvyEssays, and Internet-based company that offers editing and consulting services to prospective college and graduate school students. |
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Essential Principles for Fundraising Success: An Answer Manual for the Everyday Challenges of Raising Money $27.95 We are living in a world that reflects harsh economic realities—increasing budget cuts and belt tightening. It is more important than ever that nonprofit development professionals are at the top of their fundraising game.Essential Principles for Fundraising Success is a single-source, easy-access guide that offers answers to the most commonly asked questions posed by professional fundraisers and volunteers. Organized in a clear, easy-to-use question and answer format, Essential Principles for Fundraising Success takes on the challenges that arise daily in the ongoing, high-pressured business of raising money. In this book, G. Douglass Alexander and Kristina J. Carlson—the founders of the successful Internet-based fundraising consulting firm FundraisingINFO.com—offer insight from their combined forty-six years of experience working with thousands of nonprofit organizations. Based on the enduring principles of fundraising, this important resource shows how to master the three mainstays of fundraising—developing a case statement, creating a campaign strategy, and securing big gifts. Essential Principles for Fundraising Success also offers creative, out-of-the-box solutions for convincing reluctant board members and other stakeholders to follow proven, effective fundraising strategies.The book covers a wide range of topics including information about capital campaigns, working with boards and volunteers, annual fundraising, major gifts, planned giving, special events, and grant seeking. Essential Principles for Fundraising Success is filled with actual questions from fundraising professionals and practitioners and answers that demonstrate ways to apply sound fundraising principles in real-life situations and how to avoid common pitfalls. The authors include tools and techniques that you can use to educate others within your organization about all the elements of a successful fundraising program.The insight found in Essential Principles |
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Ethics for Psychologists $62.95 Ethics for Psychologists, 2nd Edition is a comprehensive handbook covering the full range of ethical challenges that confront today’s working psychologists — both in their practice and in research. Explication of the development of ethical theory and its philosophical underpinnings is included, along with contemporary international covenants and formal ethical codes from around the world, including the UK, Europe, the U.S., Canada, Australia, and New Zealand.While the book continues to look closely at common cross-disciplinary ethical concerns such as bodily contact, the use of aversion procedures and referrals, the new edition includes material on virtue ethics, ‘whistleblowing,’ and issues reflecting new technology such as Internet ethics (including issues related to pornography and sex offenders) and Web research issues. It covers new topics, including quantifying ethics, and the merit of ethical gradualism. There is also a greatly expanded section featuring case studies and suggested resolutions encountered in all types of practices, including business consulting, counseling, clinical, forensic, military, and research psychology for immediate application.For teaching purposes this work is divided into sections to which instructors can readily refer: this is supplemented with a comprehensive list of references, and a wide-ranging index.With its international flavour, and focus on ethical standards and not just formal legal compliance, Ethics for Psychologists, 2nd Edition is an invaluable resource for practicing psychologists and students everywhere, providing the guiding principles that enhance professionalism in an increasingly complex world. |
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Ethics for Psychologists $101.78 Ethics for Psychologists, 2nd Edition is a comprehensive handbook covering the full range of ethical challenges that confront today’s working psychologists — both in their practice and in research. Explication of the development of ethical theory and its philosophical underpinnings is included, along with contemporary international covenants and formal ethical codes from around the world, including the UK, Europe, the U.S., Canada, Australia, and New Zealand.While the book continues to look closely at common cross-disciplinary ethical concerns such as bodily contact, the use of aversion procedures and referrals, the new edition includes material on virtue ethics, ‘whistleblowing,’ and issues reflecting new technology such as Internet ethics (including issues related to pornography and sex offenders) and Web research issues. It covers new topics, including quantifying ethics, and the merit of ethical gradualism. There is also a greatly expanded section featuring case studies and suggested resolutions encountered in all types of practices, including business consulting, counseling, clinical, forensic, military, and research psychology for immediate application.For teaching purposes this work is divided into sections to which instructors can readily refer: this is supplemented with a comprehensive list of references, and a wide-ranging index.With its international flavour, and focus on ethical standards and not just formal legal compliance, Ethics for Psychologists, 2nd Edition is an invaluable resource for practicing psychologists and students everywhere, providing the guiding principles that enhance professionalism in an increasingly complex world. |
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Examwise For Comptia 2009 Security+ Certification Exams Sy0-201 And Exam Br0-001 $27.94 Computer / Internet / Security / CompTIA CertificationExamWise for CompTIA 2009 Security+ Exams SYO-201 and BRO-001 CertificationUse this unique Q&A workbook, packed with exclusive features, to pass the 2009 CompTIA Security + ExamTest your readiness to pass the 2009 CompTIA Security + Exam with this easy-to-use Question & Answer workbook. Written by a CompTIA Security+ certified professional, this practical study aid offers you these exclusive features: 250+ practice questions organized by the five domains that comprise the current CompTIA Certification exam. These well-researched questions follow exam objectives and have been thoroughly reviewed by training instructors who prepare candidates to pass the test. § Questions arranged in a unique format of two questions per right-hand page, with answers and brief explanations on the reverse page. § FREE PRACTICE EXAM DOWNLOAD of the popular TotalRecall Quizzer test engine! This popular Interactive Exam Study Aid provides instant feedback about your strengths and weaknesses based on two modes of testing: 1. Adaptive technology generates 15-25 questions in 30-minute sessions to help you identify your strengths and weaknesses for each exam topic. 2. Simulated exams generate randomized questions about core exam topics in 60-90 minute sessions and then provide a score summary by topic. Taking multiple practice exams will build your confidence and ability to concentrate during the real deal! David Failor (A+, Network+, Security+) develops computer programs in several programming languages, including Java, C++, Visual Basic, Access, and others. He teaches collegecomputer science and business classes, owns a computer consulting business, is the webmaster of a technical site, and co-administrators a community services website. |
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Exploring Ibm Server & Storage Technology $54.95 IBM’s vision of the future of computing and how its evolving technologies, product lines, and services fit into that future are the subject of this broad look at the world’s largest computer company. Discussing IBM’s e-business strategy to leverage Internet technology, its new emphasis on IBM Global Services, and its fast-growing consulting business this overview. profiles IBM’s new eServer xSeries, pSeries, iSeries, and zSeries, showing how each fits into an e-business context. A companion web site accessible only to buyers of this book provides the latest news and additional resources related to IBM technology and product lines. |
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Extraordinary Leadership: Systems Thinking for Strategic Change $7.11 A completely non-technical approach to the importance of leadership in the challenging field of strategy development for effective integration of internet and conventional business. Peter J. Reed provides a unique sythesis of key leadership concepts from the perspective of 18 years international experience in leadership development and consulting. |
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Free Stuff & Good Deals on the Internet $226.63 Computer-savvy consumers can use this book to find an amazing array of freebies and bargains on the Internet. Sites that offer free medical, legal, and business consulting are discussed, as are online sources of financial aid and scholarships. |
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Free Stuff and Good Deals on the Internet $5.29 Computer-savvy consumers can use this book to find an amazing array of freebies and bargains on the Internet. In addition to finding bargain airfares and discount newsletters, bargain hunters will find tips on winning online contests and prizes as well. Sites that offer free medical, legal, and business consulting are discussed, as are online sources of financial aid and scholarships. Ideas for starting an Internet business are provided, along with the best sites for free business information.Author Biography: Linda Bowman is a professional bargain hunter who has been a featured columnist for Bottom Line and Money Worth. She lives in Los Angeles. |
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Get Back in the Box: How Being Great at What You Do Is Great for Business $9.99 Douglas Rushkoff was one of the first social commentators to identify the new culture around the internet. He has spent nearly a decade advising companies on the ways they can re-orient their businesses to the transformations the internet has caused. Through his speaking and consulting, Rushkoff has discovered an important and unrecognized shift in American business. Too many companies are panicked and operating in survival mode when the worst of the crisis has already passed.Likening the internet transformation to the intellectual and technological ferment of the Enlightment, Rushkoff suggests we have a remarkable opportunity to re-integrate our new perspective with the work we actually do. Instead of running around trying to “think out of the box,” Rushkoff demonstrates, now is the time to “get back in the box” and improve the way we do our jobs, run our operations and drive innovation from the ground up.Combining stories gleaned from his consulting with a thrilling tour of history’s dramatic moments and clever readings of cultural shift we’ve just experienced, Rushkoff offers a compelling vision of the simple and effective ways businesses can re-invigorate themselves. |
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Get Back in the Box: How Being Great at What You Do Is Great for Business $0.99 Douglas Rushkoff was one of the first social commentators to identify the new culture around the internet. He has spent nearly a decade advising companies on the ways they can re-orient their businesses to the transformations the internet has caused. Through his speaking and consulting, Rushkoff has discovered an important and unrecognized shift in American business. Too many companies are panicked and operating in survival mode when the worst of the crisis has already passed.Likening the internet transformation to the intellectual and technological ferment of the Enlightment, Rushkoff suggests we have a remarkable opportunity to re-integrate our new perspective with the work we actually do. Instead of running around trying to “think out of the box,” Rushkoff demonstrates, now is the time to “get back in the box” and improve the way we do our jobs, run our operations and drive innovation from the ground up.Combining stories gleaned from his consulting with a thrilling tour of history’s dramatic moments and clever readings of cultural shift we’ve just experienced, Rushkoff offers a compelling vision of the simple and effective ways businesses can re-invigorate themselves. |
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Getting Started in Computer Consulting $24.95 Written by an expert who has helped thousands of people nationwide find success as computer consultants, this is your complete guide to starting and managing a thriving computer and network consulting practice. From start-up costs to contract negotiation, from taxes to pricing and marketing, you get concise, straightforward advice and guidance on all the critical issues involved. And throughout the text you’ll find candid accounts from seasoned computer consultants who share invaluable insights into all aspects of the business. You’ll learn how to: Assess your strengths and zero in on your market niche Use proven, affordable marketing and sales techniquesDecide when you need a broker and find one you can work withSet fees and negotiate contracts to your best advantageBid on government contracts—and winManage your time and workload for optimum satisfactionChoose and win the clients you want to work withUse the Internet to build your success |
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Getting Started in Computer Consulting $24.95 Provides prospective computer consultants who have little business experience with the tools to handle all aspects of the business world, including contract issues, pricing, presentation skills, lecturing training, trouble shooting, solving hardware and software problems, and how the Internet is affecting consulting today. |
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Getting Started in Tax Consulting $39.95 The Complete, Authoritative Guide to Getting Started in Tax Consulting Tax consulting and return preparation is a fast-paced, dynamic industry one that promises high earning potential. In this book, tax advisor Gary Carter shows you just what it takes to become an in-demand tax consultant. You ll discover how to break into the tax business, even with relatively limited education and training, and build a path to your new career with Carter s five-step formula for success. Brimming with expert advice from tax professionals and featuring up-to-the-minute coverage of everything from qualifications and employment opportunities to Internet resources, Getting Started in Tax Consulting shows you how to: Assess your personality fit for the tax profession Formulate your business plan for starting a tax practice Find a niche for your tax services Choose between a sole proprietorship, a partnership, a C corporation, an S corporation, and a limited liability company Set your fees and market your services Perform research an essential skill of the tax professional Make the IRS your partner and advisor not your adversary Start a Web-based tax service |
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Global Advantage on the Internet: From Corporate Connectivity to International Competitiveness $17.05 Global Advantage on the Internet From Corporate Connectivity to International Competitiveness Mary J. Cronin "In her earlier book, Doing Business on the Internet, Mary Cronin demonstrated a radar vision — she was one of the first to develop a clear image of market possibilities among the clutter of technologies and hype. Equivalently, in Global Advantage on the Internet, she is a digital visionary, this time with a satellite view of the whole globe.… Mary describes the unique challenges of deriving sustained income from a dynamic, elusive market, and for nations particularly, to play by the new rules and culture of cyber business." — Bud Mathaisel, National Director, Multimedia Consulting Services, Ernst & Young LLP Business on the Internet is going global. Thousands of U.S. companies have already discovered the value of the World Wide Web for marketing, sales, and customer support. The Web breaks down traditional barriers to international commerce, and innovative companies can use it to transcend the limits of size and location and to compete in the global electronic marketplace. But to thrive in this new environment, managers need to understand both the advantages and the pitfalls of business without borders. Global Advantage on the Internet analyzes successful strategies of corporations around the world, illustrating how the Internet has changed the rules for international competitiveness. Author Mary J. Cronin moves beyond the United States to discuss how other countries are working to increase national competitiveness and information infrastructures. Global Advantage on the Internet provides essential insights for turning connectivity into international competitiveness, including:Critical success factors for global commerce on the World Wide WebEvaluation of national information infrastructure developments and the growth of electronic commerce around the worldLocating international business resources on the |
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Global Advantage on the Internet: From Corporate Connectivity to International Competitiveness $60.82 Global Advantage on the Internet From Corporate Connectivity to International Competitiveness Mary J. Cronin In her earlier book, Doing Business on the Internet, Mary Cronin demonstrated a radar vision she was one of the first to develop a clear image of market possibilities among the clutter of technologies and hype. Equivalently, in Global Advantage on the Internet, she is a digital visionary, this time with a satellite view of the whole globe. Mary describes the unique challenges of deriving sustained income from a dynamic, elusive market, and for nations particularly, to play by the new rules and culture of cyber business. Bud Mathaisel, National Director, Multimedia Consulting Services, Ernst Young LLP Business on the Internet is going global. Thousands of U.S. companies have already discovered the value of the World Wide Web for marketing, sales, and customer support. The Web breaks down traditional barriers to international commerce, and innovative companies can use it to transcend the limits of size and location and to compete in the global electronic marketplace. But to thrive in this new environment, managers need to understand both the advantages and the pitfalls of business without borders. Global Advantage on the Internet analyzes successful strategies of corporations around the world, illustrating how the Internet has changed the rules for international competitiveness. Author Mary J. Cronin moves beyond the United States to discuss how other countries are working to increase national competitiveness and information infrastructures. Global Advantage on the Internet provides essential insights for turning connectivity into internationalcompetitiveness, including: Critical success factors for global commerce on the World Wide WebEvaluation of national information infrastructure developments and the growth of electronic commerce around the worldLocating international business resources on the WebI |
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Global Advantage on the Internet: From Corporate Connectivity to International Competitiveness $1.99 Global Advantage on the Internet From Corporate Connectivity to International Competitiveness Mary J. Cronin "In her earlier book, Doing Business on the Internet, Mary Cronin demonstrated a radar vision — she was one of the first to develop a clear image of market possibilities among the clutter of technologies and hype. Equivalently, in Global Advantage on the Internet, she is a digital visionary, this time with a satellite view of the whole globe.… Mary describes the unique challenges of deriving sustained income from a dynamic, elusive market, and for nations particularly, to play by the new rules and culture of cyber business." — Bud Mathaisel, National Director, Multimedia Consulting Services, Ernst & Young LLP Business on the Internet is going global. Thousands of U.S. companies have already discovered the value of the World Wide Web for marketing, sales, and customer support. The Web breaks down traditional barriers to international commerce, and innovative companies can use it to transcend the limits of size and location and to compete in the global electronic marketplace. But to thrive in this new environment, managers need to understand both the advantages and the pitfalls of business without borders. Global Advantage on the Internet analyzes successful strategies of corporations around the world, illustrating how the Internet has changed the rules for international competitiveness. Author Mary J. Cronin moves beyond the United States to discuss how other countries are working to increase national competitiveness and information infrastructures. Global Advantage on the Internet provides essential insights for turning connectivity into international competitiveness, including:Critical success factors for global commerce on the World Wide WebEvaluation of national information infrastructure developments and the growth of electronic commerce around the worldLocating international business resources on the |
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Handbook of Research in Mobile Business: Technical, Methodological and Social Perspectives $132.5 The Handbook of Research on Mobile Business: Technical, Methodological, and Social Perspectives is the premier reference source for the latest research and scientific findings in the constantly expanding field of mobile business. This two-volume collection of 63 comprehensive chapters brings together the practical experiences and knowledge of researchers and academics, making it the single most significant contribution on understanding the usage and application of mobile technologies and networks in global business. The Handbook of Research on Mobile Business: Technical, Methodological, and Social Perspectives provides ground-breaking strategic input into the future of mobile technologies, bringing together the best in thoughts and practices of this fascinating, global technology.Bio- Dr. Bhuvan Unhelkar has over 20 years of strategic and hands-on professional experience in the field of Information and Communication Technologies. He is an internationally known expert in the field of software modeling and processes with nine books, numerous papers and many consulting and training assignments to his credit. He is currently an academic at the University of Western Sydney (UWS), Australia and has also lectured in Global Information Systems at the University of Technology – Sydney, Australia. He leads the Mobile Internet Research and Applications Group (MIRAG) at UWS, researching and practicing in Mobile Technologies, Web Services and Socio-Cultural perspectives in ICT. Dr. Unhelkar is a Fellow of the Australian Computer Society and a Rotarian.Cases on Information Technology and Business Process Reengineering |
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How to Build a Successful Consulting Practice $1.49 Make Consulting Your Dream Job-On Your Own TermsWhen you start your own consulting business, you can be your own boss, set your own hours-and make big profits! But that only happens if you’re truly prepared. Are you familiar with the biggest consulting myths? Do you know the 12 success factors for consultants? Have you ever owned your own business before? How to Build a Successful Consulting Practice has all these answers and more-distilled by consulting guru Jack Phillips from years spent researching and reviewing successful firms that are still in business today. This essential volume shows how to: Develop a bulletproof business plan Find and keep clients for life Build your brand with magnetic marketing strategies Write spot-on proposals Use the Internet as a secret weapon Become a charismatic public speaker Avoid financial, legal, and ethical pitfalls Adjust to a new work lifeJack Phillips, Ph.D., is the chairman of the ROI Institute, which provides consulting services for Fortune 500 companies and workshops for major private and public organizations. The author and editor of more than 40 books and 100 articles, Phillips’ clients include Accenture, Price Waterhouse Coopers, and IBM. |
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How to Build a Successful Consulting Practice $40.95 Make Consulting Your Dream Job-On Your Own TermsWhen you start your own consulting business, you can be your own boss, set your own hours-and make big profits! But that only happens if you”re truly prepared. Are you familiar with the biggest consulting myths? Do you know the 12 success factors for consultants? Have you ever owned your own business before? How to Build a Successful Consulting Practice has all these answers and more-distilled by consulting guru Jack Phillips from years spent researching and reviewing successful firms that are still in business today. This essential volume shows how to: Develop a bulletproof business planFind and keep clients for lifeBuild your brand with magnetic marketing strategiesWrite spot-on proposalsUse the Internet as a secret weaponBecome a charismatic public speakerAvoid financial, legal, and ethical pitfallsAdjust to a new work life |
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How to Build a Successful Consulting Practice $19.95 Make Consulting Your Dream Job-On Your Own TermsWhen you start your own consulting business, you can be your own boss, set your own hours-and make big profits! But that only happens if you’re truly prepared. Are you familiar with the biggest consulting myths? Do you know the 12 success factors for consultants? Have you ever owned your own business before? How to Build a Successful Consulting Practice has all these answers and more-distilled by consulting guru Jack Phillips from years spent researching and reviewing successful firms that are still in business today. This essential volume shows how to: Develop a bulletproof business plan Find and keep clients for life Build your brand with magnetic marketing strategies Write spot-on proposals Use the Internet as a secret weapon Become a charismatic public speaker Avoid financial, legal, and ethical pitfalls Adjust to a new work lifeJack Phillips, Ph.D., is the chairman of the ROI Institute, which provides consulting services for Fortune 500 companies and workshops for major private and public organizations. The author and editor of more than 40 books and 100 articles, Phillips’ clients include Accenture, Price Waterhouse Coopers, and IBM. |
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How to Make It Big as a Consultant: Third Edition $0.01 A consultant is an entire company all rolled up into one person! A consultant acts as marketer, salesperson, subject expert, legal adviser, accountant, negotiator, and more! In other words — consultants need help! That’s why How to Make It Big as a Consultant keeps selling and selling. Written by a veteran consultant (with hundreds of consulting engagements to his credit), this up-close-and-personal guide is filled with highly-focused, detailed advice on every aspect of starting up and maintaining a highly lucrative consulting career.Completely updated, the third edition includes new chapters on how to do effective research, and how the Internet can provide a multitude of business opportunities. All the basics that make this book a favorite are still included, such as how to: Understand what clients think they need (and analyze if it’s what they really need) — Market the business — both directly and indirectly — Create the structure for an assignment (proposals, pricing, contracts, scheduling) — Solve clients’ problems (using the Harvard Case Study Method) — Structure and run the business (all the legal, tax, and insurance issues) — Grow and evolve to become an outstanding consultant — one that clients turn to again and again. |
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How to Start a Home-Based Consulting Business $18.95 How to Start a Home-Based Consulting Business contains everything one needs to know to set themselves up as a home-based consultant, create a demand for their services, and make money. Bert Holtje, an author and a longtime publishing industry consultant, shows how to develop a marketable idea, operate a home-based office, draft winning proposals, sell services, get referrals, set fees, manage finances and time, and conduct Internet marketing. |
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How to Start a Home-Based Consulting Business: *Define your specialty *Build a client base *Make yourself indispensable *Create a fee structure *Find trusted subcontractors and specialists *Become a sought-after expert $18.95 How to Start a Home-Based Consulting Business contains everything one needs to know to set themselves up as a home-based consultant, create a demand for their services, and make money. Bert Holtje, an author and a longtime publishing industry consultant, shows how to develop a marketable idea, operate a home-based office, draft winning proposals, sell services, get referrals, set fees, manage finances and time, and conduct Internet marketing. |
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How to Succeed as an Independent Consultant $34.95 The world of consulting is constantly changing in response to shifting economic realities and new technologies. In this new edition of the classic guide How to Succeed as an Independent Consultant, expert David Zahn updates Herman Holtz’s sage advice to fit the new business landscape and take account of developments affecting the business.No matter what your field of expertise, How to Succeed as an Independent Consultant will help you win clients through a variety of practical, proven techniques you’ll find only here. Packed with real-world, effective business-driving tactics–as well as up-to-the-minute advice on getting the most out of new technologies–this helpful guide will show you how to market yourself in new ways, soar over IRS hurdles, and grow your home-office operation into a thriving practice. Information added to this edition also addresses the special concerns of internal consultants–those professionals who work in-house, but provide the same service and expertise as outside consultants.With helpful details and step-by-step advice, How to Succeed as an Independent Consultant will show you how to:Launch your consulting career–from finding assignments to leveraging your skillsUse three simple rules to succeed spectacularly at your first client meetingPrepare for any sales situation and avoid common pitfalls when delivering your pitchManage your finances, including insurance and taxes, so you can keep your business above-board and in the blackUnderstand the latest ideas in marketing–and how to use the Internet, e-mail, and other technologies to attract more clients Write an air-tight proposalAffordably produce your own press releases, brochures, and other sales and promotional materialsGet the best deal possible when you negotiate fees and contractsMaintain the highest ethical standards for every projectIndependent |
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IT Systems Management $35.99 The best-practice guide to managing IT infrastructures–now fully updated!IT Systems Management is an up-to-the-minute guide to maintaining stable, responsive IT production environments. Top IT systems management expert Rich Schiesser illuminates both the theoretical and practical aspects of systems management, using methods and examples drawn from decades of experience leading and consulting with the world’s most complex enterprise IT organizations.This thoroughly updated edition covers every systems management discipline and all elements of success: people, process, and technology. Schiesser shows how to apply best-practice system management throughout all IT infrastructure environments, from mainframe data centers to web-enabled systems, client/server and mid-range platforms to wireless and VoIP networks.Schiesser systematically addresses today’s most crucial issues, as well as emerging trends that will transform IT systems management. You’ll find an entirely new chapter on using IT Infrastructure Library (ITIL) effectively, plus new coverage ranging from managing outsourced functions to efficiently delivering “ultra-speed” Internet connections. This edition includes more real-life examples throughout, and new interactive problems designed to give IT professionals even deeper insight. Coverage includes:• Implementing bullet-proof processes in areas ranging from change management to production acceptance, capacity planning to storage• Optimizing the “people” components of IT service delivery, from customer service to executive support• Using technology to manage systems more efficiently and effectively• Systematically managing performance, availability, and business continuity• Reducing the cost and complexity of IT facilities management• Taking a more strategic approach to securityRich Schiesser founded and owns RWS Enterprises, Inc., a |
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IT Systems Management $47.99 The best-practice guide to managing IT infrastructures–now fully updated!IT Systems Management is an up-to-the-minute guide to maintaining stable, responsive IT production environments. Top IT systems management expert Rich Schiesser illuminates both the theoretical and practical aspects of systems management, using methods and examples drawn from decades of experience leading and consulting with the world’s most complex enterprise IT organizations.This thoroughly updated edition covers every systems management discipline and all elements of success: people, process, and technology. Schiesser shows how to apply best-practice system management throughout all IT infrastructure environments, from mainframe data centers to web-enabled systems, client/server and mid-range platforms to wireless and VoIP networks.Schiesser systematically addresses today’s most crucial issues, as well as emerging trends that will transform IT systems management. You’ll find an entirely new chapter on using IT Infrastructure Library (ITIL) effectively, plus new coverage ranging from managing outsourced functions to efficiently delivering “ultra-speed” Internet connections. This edition includes more real-life examples throughout, and new interactive problems designed to give IT professionals even deeper insight. Coverage includes:• Implementing bullet-proof processes in areas ranging from change management to production acceptance, capacity planning to storage• Optimizing the “people” components of IT service delivery, from customer service to executive support• Using technology to manage systems more efficiently and effectively• Systematically managing performance, availability, and business continuity• Reducing the cost and complexity of IT facilities management• Taking a more strategic approach to securityRich Schiesser founded and owns RWS Enterprises, Inc., a |
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Information Technology and Product Development $91.85 Information Technology and Product Development: A Research Agenda presents important new research from varied disciplines aimed at developing new theoretical concepts and insights on the application of IT in product and service innovation. Drawing on the work of researchers in such varied management areas as information services, technology management, marketing, operations, business strategy and organizational behavior, the book redefines the role of IT in product and service development and the organizational and management issues underlying the successful deployment of IT in innovation contexts, and provides a foundation for future research on the diverse types of IT applications in product development and their potential impact on both product and service innovation. Reflecting two critical shifts in the service sector – the increased complexity and convergence in products and services, along with the rise of the Internet and rapid digitization of products and services – the book is organized into three sections. Section 1 presents four chapters that focus on the traditional areas of project and process management; Section 2 presents four chapters focusing on the emerging areas of collaborative innovation and knowledge co-creation; and Section 3 presents one chapter that draws it all together and identifies some of the important themes and issues for future research. This important new work has much to offer academic researchers in management in its in-depth theoretical analysis of the wide range of organizational and management issues associated with the application of IT in product and service development. It will also appeal to researchers and thought-leaders in consulting organizations whose primary area of interest is product development or IT applications. |
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Into Their Hearts and Minds: 9 Effective Business Strategies for the New Customer $3.73 the strategies best aligned with each of those cycles. Successful strategies start with the right people having appropriate knowledge, supported by focused processes, employing appropriate technologies, designing performance-supporting structures. Grantham and Carr focus on people and their interaction with processes, technology, and structure. This is a refreshing book striking a delicate balance between scholarly analysis and eminently practical advice. A must-read by business leaders, particularly those tired of the hype accompanying the new economy and the dot.com bust. G rald de Kerchove, PdK Consulting, former CFO, Fair, Isaac and Co. Drs. Grantham and Carr remind us of a crucial truth: the Internet and the global economy operate best only when business leaders remember that today s customers and employees demand meaningful responsiveness and personal connectedness in business relationships. Grantham and Car have their fingers on the pulse of what makes today s businesses work: the sophisticated interplay of technology and the human needs of employees and customers. Dr. Steve Flannes, Psychologist, coauthor, People Skills for Project Managers |
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Marketing de Guerrilla $13.59 When GUERRILLA MARKETING was first published in 1983, Jay Levinson was considered a pioneer with his unique “take no prisoners” approach to marketing, oriented to owners of small & medium-sized companies. Almost 20 years & 1,000,000 copies later, GUERRILLA MARKETING is now considered the Marketing Bible & the consulting book for entrepreneurs. Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today’s marketers, this editions, completely revised & expanded, identifies the following: The fastest-growing markets for the 21st century, with suggestions on how to reach them. Special strategies for forming strategic marketing alliances with other businesses. The latest tactics for independent contractors & those who do business on the telephone. Up-to-date information on the Internet & other technologies than held the guerrilla entrepreneur choose the proper business & make it grow. Management lessons for the entrepreneur in the 21st cent |
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Mba Entrepreneurship Case Stud $55 The crucial link between theory and practiceIn The Portable MBA in Entrepreneurship Case Studies you’ll meet people who have used the business theories and practices presented in The Portable MBA in Entrepreneurship to start and run their own entrepreneurial ventures. You’ll get a real sense of what it takes to conceive, develop, finance, and operate a business, and how particular elements, such as business plans and financial forecasts, function in the real world. These case studies cover a broad variety of service and product industries: retail, wholesale, mail order, and Internet. You’ll discover the trials and rewards of starting a travel agency, launching a new glass-cleaning product, setting up a fashion Web site, and selling women’s hosiery through direct mail. Other studies cover ventures in the computer industry, the restaurant business, automobile service franchising, and business consulting.Each case study is illustrated with exhibits —financial statements, business plans, sample contracts, and more —and many are supplemented with end-of-chapter questions that help you analyze the viability of each entrepreneurial venture and test your ability to respond to the challenges you’ll face in pursuit of your own entrepreneurial dreams. |
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Million Dollar Consulting $21.95 Bringing the classic consultants guide intothe cyber centuryIn this long-awaited update, Alan Weiss combines thetried-and-true guidance that made Million-DollarConsulting an instant classic with essential informationfor operating in todays much-changed business environment.Independent consultants seeking to market their businessand grow their client base will benefit fromWeisss brand-new chapters on Internet marketing, global consulting, delegating labor, blogging, and otherissues that play a critical role in expanding their businesseswell into the 21st century. |
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Million Dollar Consulting $21.95 The Long-Awaited Update for Buildinga Thriving ConsultancyCompletely updated for today’s busier-than-ever consultants, this classic guide covers the ins andouts for competing and winning in this ultracompetitive field. You’ll find step-by-step advice on howto raise capital, attract clients, create a marketing plan, and grow your business into a $1 million-per-yearfirm, plus brand-new material on: Blogging and social networking Global consulting Delegating labor Profiting in a troubled market Retainer business Internet marketingPraise for the previous editions of Million Dollar Consulting:“If you’re interested in becoming a rich consultant, this book is a must read.”Robert F. Mager, founder and president, Mager Associates, and member of the Training & Development Hall of Fame“Blast out of the per diem trap and into value billing.”Jim Kennedy, founder, publisher, and editor, Consultants News“The advice on developing price structure alone is worth a hundred times the price of the book.”William C. Byham, Ph.D., author of Zapp!“Must reading for those who are beginning a practice orseeking to upgrade an existing practice.”Victor H. Vroom, John G. Searle Professor, School of Management, Yale University |
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Million Dollar Consulting $21.95 The Long-Awaited Update for Buildinga Thriving ConsultancyCompletely updated for today’s busier-than-ever consultants, this classic guide covers the ins andouts for competing and winning in this ultracompetitive field. You’ll find step-by-step advice on howto raise capital, attract clients, create a marketing plan, and grow your business into a $1 million-per-yearfirm, plus brand-new material on: Blogging and social networking Global consulting Delegating labor Profiting in a troubled market Retainer business Internet marketingPraise for the previous editions of Million Dollar Consulting:“If you’re interested in becoming a rich consultant, this book is a must read.”Robert F. Mager, founder and president, Mager Associates, and member of the Training & Development Hall of Fame“Blast out of the per diem trap and into value billing.”Jim Kennedy, founder, publisher, and editor, Consultants News“The advice on developing price structure alone is worth a hundred times the price of the book.”William C. Byham, Ph.D., author of Zapp!“Must reading for those who are beginning a practice orseeking to upgrade an existing practice.”Victor H. Vroom, John G. Searle Professor, School of Management, Yale University |
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Monogamy Myth: Understanding why Affairs Happen and how to Survive Them – the Proven Step-by-Step Guide for Recovery and Prevention $16.95 Expanded and updated—acclaimed by readers, reviewers, and counselors as the best book to help people struggling to recover from a partner’s affair.For more than 14 years, Peggy Vaughan’s book has been heralded as one of the most valuable survival and recovery guides for men or women experiencing a partner’s unfaithfulness. Drawing on actual case studies, research, and her own experience, she helps us to understand the stages of suspicion, confrontation, and the healing process necessary to recovery, including rebuilding self-esteem, the marriage/divorce dilemma, and seeking professional help. Also, she shares her proven six-step program for establishing communication between partners that can actually prevent affairs. Peggy Vaughan revises and expands her book to include more reactions and strategies shared by her readers, updated references (such as to the Monica Lewinsky affair), and an important section on the Internet and its effect on relationships. Author Biography: Peggy Vaughan has built a reputation as the authority on recovering from affairs, drawn from her own firsthand experience in dealing with her husband’s affairs three decades ago, her psychological consulting business, and DearPeggy.com. She lives in La Jolla, California. |
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Monogamy Myth: Understanding why Affairs Happen and how to Survive Them – the Proven Step-by-Step Guide for Recovery and Prevention $16.95 Expanded and updated—acclaimed by readers, reviewers, and counselors as the best book to help people struggling to recover from a partner’s affair.For more than 14 years, Peggy Vaughan’s book has been heralded as one of the most valuable survival and recovery guides for men or women experiencing a partner’s unfaithfulness. Drawing on actual case studies, research, and her own experience, she helps us to understand the stages of suspicion, confrontation, and the healing process necessary to recovery, including rebuilding self-esteem, the marriage/divorce dilemma, and seeking professional help. Also, she shares her proven six-step program for establishing communication between partners that can actually prevent affairs. Peggy Vaughan revises and expands her book to include more reactions and strategies shared by her readers, updated references (such as to the Monica Lewinsky affair), and an important section on the Internet and its effect on relationships. Author Biography: Peggy Vaughan has built a reputation as the authority on recovering from affairs, drawn from her own firsthand experience in dealing with her husband’s affairs three decades ago, her psychological consulting business, and DearPeggy.com. She lives in La Jolla, California. |
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My Way Or The Highway $20.99 In developing background material for a corporate training session on "Avoiding the Traps of Micromanagement," I found zero publications on this specific topic. A key word search of various Internet engines yielded over twenty-five thousand hits on micromanagement. There were many articles and references, yet no publications. Obviously, it is an important topic of interest, but no one has given it formal definition or delved into corrective strategies. This book defines micromanagement, separates illusion from reality, offers diagnostic tools, and identifies corrections. It is intended to offer structure to the discussion. —- Preface….Harry E. Chambers is a performance improvement specialist. He is president of the Atlanta-based training/consulting companies, Trinity Solutions, Inc., and Harry E. Chambers and Associates. His areas of expertise are leadership and management development, as well as effective communication, influencing employee attitudes and morale, and successful conflict resolution. With over thirty years of business experience, his content-rich, nonacademic programs offer real-world solutions to today's workplace challenges. Harry's clients include United Technologies, Pratt & Whitney, Carrier Corporation, Cingular Wireless, Lawrence Livermore Laboratories, and the Centers for Disease Control and Prevention. He has trained, facilitated, and consulted with Boise State University and the University of Minnesota. He is affiliated with the Sam M. Walton Center for Management and Executive Development at the University of Arkansas. He is the author of five books, including the award-winning The Bad Attitude Survival Guide: Essential Tools for Managers (Addison Wesley Longman, 1998); No Fear Management: Rebuilding Trust, Performance and Commitment in the New American Workplace (St. Lucie Press/CRC, 1998); Getting Promoted: Real Strategies for Advancing Your Career (Perseus Books, 1999); Effective Communication Skills for |
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Net Profit: How to Succeed in Digital Business $1.99 “This book has been written by an experienced entrepreneur who has built a highly successful online business. He understands the challenges first hand, and gives readers invaluable advice about the how they too can make it big in the digital world.”—Luke Johnson, Chairman Risk Capital partners and Financial Times columnistOnline business can be a goldmine – or a minefield. David Soskin, former CEO of Cheapflights and Chairman of mySupermarket.co.uk, has faced all the problems thrown up by building a business on the Internet, and solved them. Here, he shows you how to:Convert a brilliant idea into something that actually paysGet the funding you need to expandBuild a great team of staff and advisersKeep the cash flowingGo global! Net Profit provides much needed inspiration and reassurance for would-be start ups and established businesses who want to do more online.”I wish this book had been written ten years ago when I first entered the e-commerce industry.”—Glenn Fogel, EVP – Corporate Development and International, Priceline.com”David Soskin combines the insightful mind of a top consultant, the hardened vision of a serial entrepreneur, and the practicality of a successful businessman. Read this book!”  - Robin Buchanan, Adviser/Board member of multiple companies, previously the Dean and President of London Business School and also the UK Senior Partner of Bain & Company, the leading global consulting firm.  |
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Network Recovery $19.99 “This is the right book at the right time for anyone in the telecommunications business, or anyone who is dependent on the services provided by the telecommunications business that would like to understand the new Internet that is rapidly becoming the common reality.”—From the Foreword by Scott Bradner, Senior Technical Consultant and University Technology, Security Officer at Harvard University”This book provides a welcome overview of the many techniques applied to protect and recover data paths in IP and MPLS networks as well as in SONET/SDH and optical transport networks. The analysis and case studies of MPLS Traffic Engineering recovery mechanisms will be particularly useful to operators intending to deploy MPLS protection within their networks.”—Adrian Farrel, Old Dog Consulting & Co-Chair of the IETF CCAMP Working Group”I recommend this book to anyone responsible for the design, implementation and management of any-sized communications network.”—David Cooper, Global CrossingNetwork Recovery is the first book to provide detailed information on protecting and restoring communication networks, and it sets a sky-high standard for any that may follow. Inside, you’ll learn specific techniques that work at each layer of the networking hierarchy—including optical, SONET-SDH, IP, and MPLS—as well as multi-layer escalation strategies that offer the highest level of protection. The authors begin with an incisive introduction to the issues that define the field of network protection and restoration, and as the book progresses they explain everything you need to know about the relevant protocols, providing theoretical analyses wherever appropriate. If you work for a network-dependent organization, large or small, you’ll want to keep Network Recovery within reach at all times.Features:• Shows you how to implement protection and recovery techniques that will save your |
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Open Source SOA $8.58 You can build a world-class SOA infrastructure entirely using popular, and mature, open-source applications. Unfortunately, the technical documentation for most open-source projects focuses on a specific product, the big SOA picture. You’re left to your own devices to figure out how to cobble together a full solution from the various bits. In other words, unless you already know how Mule and Tuscany work with jBPM, you’re stuck.Open Source SOA shows readers how to build an entire SOA application using open-source technologies. It shows readers how to apply key ideas like Enterprise Service Bus (ESB) design and Business Process Management (BPM) and learn the tools and techniques to implement them effectively.To pull everything together, the author describes real-life case studies from his own work to tie together all the principles and practices. These hard-to-find case studies are pure gold for the reader, as most developers keep these trade secrets to themselves.Jeff Davis is currently Director of Software Architecture at a major pre-employment screening firm, where he leads a web services team in implementing SOA-based integration strategies to the company’s many high-technology clients. He was previously Senior Consultant at Enterprise Solutions where he ran his own consulting practice focusing on ERP, eProcurement, and custom software development for large corporate clients. He also managed a team that developed First American’s Web-based Underwriting Library and several human resource applications. As Vice President of Development at iX.com, an internet “dot.com” startup, he developed a digital marketplace for the exchange of information and/or services and oversaw development of the transactional engine and web site. |
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Oracle Database 10g Express Edition PHP Web Programming $5 The Start-to-Finish, Hands-On Guide to Web Scripting with PHPDevelop robust Web applications for Oracle databases by using PHP and the detailed information in this comprehensive and exclusive Oracle Press guide. Oracle Database 10g Express Edition PHP Web Programming covers all the bases. You’ll learn how to define data types, functions, and arrays, as well as how to write enterprise applications for the Internet and e-commerce applications. Real-world examples, detailed explanations, and annotated syntax illustrate each point along the way.Install, configure, and maintain Oracle XE, Apache, and PHP Work with variables, statements, functions, classes, and objects Define, sort, merge, and partition PHP arrays Perform error management and exception handling Implement data I/O with local and remote programs and memory segments Control user access with HTTP authentication and Access Control Lists Ensure transaction integrity using cookies, URL rewriting, and sessions Establish connections to Oracle Database 10g instances Encrypt and secure PHP Web and e-commerce communications Debug applications and tune performanceMichael McLaughlin, D. CS. (Rexburg, ID) is a professor at BYU-Idaho in the Information Systems Department of the Business and Communications School and the founder of TechTinker.com, a company focused on application development and development technologies. He worked at Oracle for over eight years in consulting, development, and support, working with the database, tools, and Oracle E-Business Suite. Prior to his tenure at Oracle, he worked as an Oracle developer, systems and business analyst, and DBA beginning with Oracle 6. He is coauthor of Oracle Database 10g PL/SQL Programming (Oracle Press, 2004) and Expert Oracle PL/SQL (Oracle Press, 2005). He is also a regular presenter at Oracle user group conferences. |
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Plunkett’s Consulting Industry Almanac 2009: Consulting Industry Market Research, Statistics, Trends and Leading Companies $299.99 This carefully-researched book covers exciting trends in consulting in such fields as marketing, information technology, management, logistics, supply chain, manufacturing, health care and more. Includes complete details on the prestigious management consulting sector, plus our analysis of the information technology consulting business. This reference tool includes thorough market analysis as well as our highly respected trends analysis. You’ll find a complete overview, industry analysis and market research report in one superb, value-priced package. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. This book also includes statistical tables, an industry glossary and thorough indexes. The corporate profiles section of the book includes our proprietary, in-depth profiles of the 275 leading companies in all facets of consulting. Here you’ll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in the business. Purchasers of either the book or PDF version can receive a free copy of the company profiles database on CD-ROM, enabling key word search and export of key information, addresses, phone numbers and executive names with titles for every company profiled. |
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Plunkett’s E-Commerce & Internet Business Trends and Statistics Brief 2010 $9.99 PLUNKETT’S BUSINESS BRIEF & MARKET RESEARCH SERIES of eBooks provides a concise look at each of the most vital industry sectors. These eBooks are intended for business and professional use. They are intentionally brief and to-the-point, and are especially intended to assist with market research, preparation for sales calls, preparation for job interviews and other situations calling for a concise introduction to an industry. These eBooks are also ideal as a quick study for people involved in consulting, marketing and investments. The eBook’s content includes a discussion section, providing an overview of the industry, its growth prospects and its market size, as well as a one-page statistics summary that provides industry revenue, employment level and other financial statistics. Especially helpful is the way in which PLUNKETT’S BUSINESS BRIEF & MARKET RESEARCH SERIES enables readers who do not have a business, financial or technology background to readily grasp the fundamentals of a specific industry. Your purchase includes free, introductory access to the Industry Research Center for this sector on our Plunkett Research Online service. As a purchaser of this BUSINESS BRIEF & MARKET RESEARCH eBook, you may register for complimentary, one week, one-user access to this industry at Plunkett Research Online. This access will allow you a further, in-depth look into a long list of specific industry trends and business statistics. Certain restrictions apply. Only one registration allowed per user for any industry. |
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Profitable New Scrapbooking Business $23.49 Many people are thinking of starting a new business and scrapbooking has a surprising number of methods of making a profit. Be it consulting, seminars, retail, party planning or selling on eBay, this book describes how to set up a profitable new business.Scrapbooking is one of those businesses that you can start in a small way and run quite easily from home with just a telephone and a simple storage system. It is also one of those businesses that you can quickly grow as you become well known and more popular. We show you how to start small and expand your scrapbooking business in some surprising ways.This book shows you how to set up your Profitable New Scrapbooking Business, decide on your prices, interact with your customers, market your business both on and off the internet as well as set up your business web site. If you want full business advice that includes: administration, packaging, branding, inventory, contracts, marketing, selling on eBay and dealing with corporate customers as well as setting up and holding your own seminars – then this is the book for you! Guarantee: If you find a relevant small business subject that has not be covered in this book, then I will refund your purchase price as well as send you the new version when I add the subjects!www.StartMyNewBusiness.com |
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Secure Internet Practices: Best Practices for Securing Systems in the Internet and E-Business Age $96.95 Is your e-business secure? Have you done everything you can to protect your enterprise and your customers from the potential exploits of hackers, crackers, and other cyberspace menaces? As we expand the brave new world of e-commerce, we are confronted with a whole new set of security problems. Dealing with the risks of Internet applications and e-commerce requires new ways of thinking about security. Secure Internet Practices: Best Practices for Securing Systems in the Internet and e-Business Age presents an overview of security programs, policies, goals, life cycle development issues, infrastructure, and architecture aimed at enabling you to effectively implement security at your organization. In addition to discussing general issues and solutions, the book provides concrete examples and templates for crafting or revamping your security program in the form of an Enterprise-Wide Security Program Model, and an Information Security Policy Framework. Although rich in technical expertise, this is not strictly a handbook of Internet technologies, but a guide that is equally useful for developing policies, procedures, and standards. The book touches all the bases you need to build a secure enterprise. Drawing on the experience of the world-class METASeS consulting team in building and advising on security programs, Secure Internet Practices: Best Practices for Securing Systems in the Internet and e-Business Age shows you how to create a workable security program to protect your organization’s Internet risk. |
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Security Consulting $54.83 Since 9/11, business and industry has paid close attention to security within their own organizations. In fact, no other time in modern history has business and industry been more concerned with security issues. A new concern for security measures to combat potential terrorism, sabotage, theft and disruption- which could bring any business to it’s knees- has swept the nation. This has opened up a huge opportunity for private investigators and security professionals as consultants. Many retiring law enforcement and security management professionals look to enter the private security consulting market. Security consulting often involves conducting in depth security surveys so businesses will know exactly where security holes are present and where they need improvement to limit their exposure to various threats. The Third Edition of Security Consulting introduces security and law enforcement professionals to the career and business of security consulting. It provides new and potential consultants with the practical guidelines needed to start up and maintain a successful independent practice. This new edition includes updated and expanded information on marketing, fees and expenses, forensic consulting, the use of computers, and the need for professional growth. The useful sample forms will be updated in addition to the new promotion opportunities and keys to conducting research on the Web. – The only book of its kind dedicated to a ground-up approach to beginning a security consulting practice- Proven, practical methods to establish and run a security consulting business – New coverage of utilizing the power of the Internet. |
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Seminar Consulting $34.95 Comprehensive CoverageCompletely Up-to-date!Turn your expertise into a highly paid speaking career!Getting Started in SPEAKING, TRAINING, or SEMINAR CONSULTINGSuperstar speakers like Tom Peters get $30,000 or more for a one-hour keynote address. Other top speakers earn $5,000 to $10,000 or more per day. The market for speakers, trainers, and seminar consultants is huge: U.S. companies spend an estimated $55 billion annually on workplace training. And you don’t have to be a Tom Peters to earn a good living as a professional speaker. There’s a demand for experts in every area from how to reduce stress, organize time, and manage people to how to write a business letter or troubleshoot a local area network. People from all walks of life successfully do it: Teachers, consultants, authors, executives, entrepreneurs, and training professionals have all built lucrative second careers as speakers.Getting Started in Speaking, Training, or Seminar Consulting shows you, step-by-step, exactly what you need to know to become a polished and highly paid speaker (or, if you already are one, a better one). You’ll learn how to:* Create a presentation that audiences want to hear* Identify your market* Establish yourself as an authority in your field* Effectively sell yourself and win speaking engagements* Set fees, write contracts, and handle other financial and legal aspects of the profession* Promote yourself on the Internet* Work with bureaus, agents, reps, and office assistants* Boost your speaking income with information productsImagine yourself as a successful speaker: You get to stand up and talk in front of an audience . . . you help others with your knowledge . . . you’re sought out for your expert counsel . . . and you’re paid very well for it! It can happen-with the straightforward, podium-proven advice in the book you’re holding in your hand. |
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Successful Independent Consulting $17.95 Presents a clear road map for starting and maintaining a successful consulting business. Whether you are already a consultant or thinking about becoming one, this guide has everything you need. This book shows you how to: – Create a business plan – Set your rate – Select the legal form of your business – Set up retirement funding – Choose appropriate insurance – Market on the Internet – Understand basic record keeping Also included is a recommended resource list and sample worksheets to help you start and maintain your consulting business. If you are an experienced professional at a crossroads in your career, this book can point you in the right direction. |
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Talent Management Systems $70 Praise for Talent Management Systems We’re at the brink of the next global battle in the war for talent, and companies with a firm grasp on today’s technologies, and the best view over the horizon, are positioned to win. No one understands the intersection of talent and technology better than Allan Schweyer and, as this book demonstrates, no one tells us the story as clearly as he. This is an essential read and an important work in the now-critical discipline of human capital management. Michael Foster, CEO, AIRS, and Author of Recruiting on the Web Allan Schweyer has been on the leading edge of recruitment technology since the dawn of the Internet. In many ways the Internet has created more confusion than solutions for the world of recruiting and talent management. It has certainly made things more complex. HR professionals and even company presidents have become desperate for clarity on the future of talent management Allan Schweyer s book provides that clarity and establishes him as the authority on web-based hiring and talent management. No major implementation decision should be made without this invaluable guide. Graham Donald, President, Brainstorm Consulting Talent management has suddenly gone from being a nice idea to a core business function. No one knows more about this new function, and the technologies that make it possible, than Allan Schweyer. David Creelman, Senior Contributing Editor, HR.com, and Independent Human Capital Analyst Once again, Schweyer has produced the best writing in North America on this subject, which I ve covered for fifteen years. Bill Kutik, Technology Columnist, HumanResource Executive As corporate executives quickly come to the shocking realization that the global workforce and how that talent is managed and developed both locally and globally will almost unilaterally determine their future success in global markets, few workforce ex |
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Tax Consulting $39.95 The Complete, Authoritative Guide to Getting Started in Tax ConsultingTax consulting and return preparation is a fast-paced, dynamic industry–one that promises high earning potential. In this book, tax advisor Gary Carter shows you just what it takes to become an in-demand tax consultant. You’ll discover how to break into the tax business, even with relatively limited education and training, and build a path to your new career with Carter’s five-step formula for success. Brimming with expert advice from tax professionals and featuring up-to-the-minute coverage of everything from qualifications and employment opportunities to Internet resources, Getting Started in Tax Consulting shows you how to:Assess your personality fit for the tax professionFormulate your business plan for starting a tax practiceFind a niche for your tax servicesChoose between a sole proprietorship, a partnership, a C corporation, an S corporation, and a limited liability companySet your fees and market your servicesPerform research–an essential skill of the tax professionalMake the IRS your partner and advisor–not your adversaryStart a Web-based tax service |
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The Channel Champions How Leading Companies Build New Ways to Server Customers $39.95 If product is no longer king, what is? Companies like Dell Computers, Lexus, Wal-Mart and Amazon.com have found phenomenal success by coming up with the answer-channels. The channels by which goods are marketed and distributed have become the new drivers of economic success. From these channels flow customer satisfaction, market share, revenue gains and profitability. It’s not so much what you sell today, but how you sell it. And there is no going back.In The Channel Advantage, Booz’Allen & Hamilton consultants Steven Wheeler an Evan Hirsh write about dozens of companies that have excelled in this channel-driven economy. In one telling example, Wheeler and Hirsch analyze the great success of Dell Computer. While Dell makes top-quality personal computers, it’s the company’s direct-to-customer sales channel that sets it apart. By building computers to order, Dell keeps inventory low, lets consumers buy exactly what they want, and pushes prices down by cutting out the middleman.The Channel Advantage examines today’s “Channel Champions,” the companies that have mastered this new environment. Wheeler and Hirsh tell us how Lexus broke into the luxury car business by focusing so intensely on customer service that dealers personally called up customers to report a product recall. The authors also explain how the rise of Amazon.com represents the exploration of an entirely new channel: e-commerce via the Internet.Wheeler and Hirsh, both partners at Booz’Allen & Hamilton, the leading management consulting firm, base their exploration and analysis on real-world experience working with clients. They’ve not only identified this change, they’ve lived-making The Channel Advantage a must-read for anyone who wants to understand what it takes to thrive in today’s channel-based economy. |
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The Complete Guide to Nonprofit Management $34.95 As nonprofit organizations face tough times, efficient and effective business management is essential for their survival. Now in a significantly revised and expanded Second Edition, this popular how-to book identifies and addresses the key areas of business for nonprofit organizations, from public relations and strategic planning to office management and the effective use of information technology. In addition to practical, step-by-step guidance on such integral issues as board/staff relations, strategic communications, financial controls, and the all-important use of the Internet in communications and marketing, this updated edition features a refocused strategic planning chapter that presents an ongoing, organic form of planning and critical topics such as:Strategic planning retreatsThe board of directors’ role in daily operationsDeveloping new sources of revenuePlanning a publicity campaign and coordinating special conventionsBasic office management and information servicesInternational marketing and membership promotionWritten by a team of experts from a management and consulting firm that uniquely focuses on nonprofit organizations, this invaluable book contains a wealth of hands-on advice and real-world examples that executives and managers of nonprofit organizations, volunteers, consultants, fund-raising professionals, boards of directors, and trustees can apply directly and immediately to their own organizations. |
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The Computer Consultant’s Guide: Real-Life Strategies for Building a Successful Consulting Career $44.95 If you’re serious about striking out on your own as a computer consultant, you don’t need a pep talk. You need reliable, authoritative information that will prepare you for the realities of independent consulting. You need to meet experienced consultants who have learned from their own successes and failures and who can teach you what it takes to develop a consultant mentality, attract and hold clients, set realistic prices, collect your money, run a business on your own, avoid tax problems, and much more. In this Second Edition of The Computer Consultant’s Guide, Janet Ruhl introduces you to more than 150 practicing computer consultants. In their own words, these professionals tell you how they feel about their work, what problems they commonly encounter, which real-world solutions worked for them, and which didn’t. You’ll even get to listen in on disagreements over touchy subjects such as when to discount rates and whether to insist on a written contract. You’ll hear both sides of ever), question and decide for yourself which approach is right for you. The Computer Consultant’s Guide doesn’t stop there. In excerpts from in-depth interviews with leading consultants, Ruhl addresses a host of important issues that will affect your day-to-day life as a consultant and could make or break your future: insurance requirements, effective image building, marketing techniques that work, and managing the client relationship. New information in this Second Edition includes tax requirements and standard business practices for Canadian, U.K., and European consultants; and new tips and tricks from working consultants as well as ideas on how to use the Internet and World Wide Web to support and enhance your business. This practical, down-to-earth handbook also includes updated resource lists, extensive up-to-date information based on Janet Ruhl’s popular Web-based Real Rate Survey, IRS rules for establishing independent contractor |
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The Global Resume and CV Guide $27.95 * Information on 40 different countries, including the United States* Includes job sources, Internet sites, work permit/visa requirements, interviewing, and cultural advice”Until The Global Resume and CV Guide, there has not been any information regarding country-specific job application guidelines for candidates who want to take the international job search into their own hands . . . The Global Guide is an outstanding resource.”-Daniel Mensch, Associate Partner, Andersen Consulting, SwedenMASTER THE RULES OF THE GLOBAL JOB MARKET COUNTRY BY COUNTRYDid you know that in Japan, the job application or rirekisho is a handwritten two-page form that is purchased from the local stationery store? That in the US, attaching a photo to your resume/cv is a faux pas that tells the employer you do not know the rules? That in Sweden, your resume/cv should be signed by someone who can attest that what you wrote is true? That in Korea, it is important to state on your resume/cv if you are the eldest child in the family?Commerce has gone global, and so have careers. If you want to capitalize on rapidly expanding opportunities outside your native land, this unique, comprehensive guide gives you the knowledge you need to make your very best impression anywhere in the world. Experts from more than forty countries-from Argentina and the Baltics to Saudi Arabia,Thailand, the UK, and the US-share cultural do’s and don’ts, business practices, and job-hunting tips and help you create a winning resume tailored to the specific requirements of your target nation.How to Get the Job You Want in Any Country* Country-by-country overviews of 40 countries in North and South America, Asia, Europe, the Baltics, and more* How to match your resume/cv to the country* Cover letters* Job sources* Internet sites* Work permits and visas* Interview tips* Cultural advice |
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The IT / Digital Legal Companion: A Comprehensive Business Guide to Software, IT, Internet, Media and IP Law $58.7 To compete effectively in digital business markets, you need to understand how the law affects your digital technology business. The contents include detailed plain English business and legal guidance on:• Securing Intellectual Property for Digital Business• Digital Contract Fundamentals• Open Source Rules and Strategies• Development, Consulting and Outsourcing• Software as a Service• Business Software Licensing, Partnering and Distribution• Web and Internet Agreements• Privacy on the Internet• Digital Multimedia Content Clearance and Distribution• IT Standards• Web and Mobile Technology and Content Deals• Video Game Development Deals• International Distribution• User-Created Content, Mash-ups, MMOGs and Web Widgets• And Much MoreComprehensive Business and Legal Guidance including• Securing Intellectual Property for Digital Business• Digital Contract Fundamentals• Open Source Rules and Strategies• Development, Consulting and Outsourcing• Software as a Service• Business Software Licensing, Partnering, and Distribution• Web and Internet Agreements• Privacy on the Internet• Digital Multimedia Content Clearance and Distribution• IT Standards• Video Game Development and Content Deals• International Distribution• User-Created Content, Mash-Ups, MMOGs, and Web Widgets• And Much MoreKey Features:• Up-to-the-Moment Legal Guide• In Plain English• Includes 38 Contract and Web Forms in the Book and Online |
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The Little Business Book with Big Ideas: Maxims for Success in Management and Marketing $12.95 James (Jim) Posner, sometimes called JP, spent most of his adult life in management after getting his degree in business management from Indiana University. He became president of his first company before the age of 40. Subsequently he served as president of three companies. In addition he founded and expanded a management consulting business. During this period he lectured on management for the American Management Association and other trade organizations. He has worked with companies of all sizes and types.large, small, family-owned, start ups, rollouts, ailing and healthy ones. His most recent enterprise, a catalog/internet company that he co-founded, grew to major national prominence. This book then, written in a breezy non-preachy style is the essence of business observations and truisms he experienced during his career. They are gems! Even if you use only a few of them, you will profit mightily. |
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The Metaknowledge Advantage: The Key to Success in the New Economy By Rafael Aguayo $20.95 In the tradition of the bestselling <I>Intellectual Capital</I>, internationally recognized management and quality expert Rafael Aguayo shows how integrated mastery of many areas of knowledge — MetaKnowledge — can give corporate managers an edge, no matter what the future has in store.<P>In today’s world, the basis of economic power and wealth is rapidly shifting from physical resources to intellectual resources. Former powerhouses like U.S. Steel are now minor players, while modern giants such as Microsoft dominate industries that didn’t even exist twenty-five years ago. The economy undergoes wild fluctuations. The Internet boom has come and gone. Through globalization, international boundaries are becoming less important every day. In such a dramatically changing environment, the management philosophy that endures must be based on principles that transcend daily occurrences and swings in the market. <P>That’s where MetaKnowledge comes in. Rafael Aguayo brings years of firsthand consulting experience to this book and galvanizes it with an impressive yet accessible body of academic study. A disciple of W. Edwards Deming, Aguayo studied with the man who brought quality to the Japanese. He has since expanded his field of expertise to encompass many subjects that contribute to successful business strategies, no matter what the industry. In <I>The MetaKnowledge Advantage</I>, Aguayo gives American managers an advantage by helping them break out of their narrow fields of expertise, synthesizing areas of knowledge as diverse as ecology, psychology, statistics, chaos theory, self-actualization, and the theory of multiple intelligences. Drawing on the work of Walter Shewhart (the father of Statistical Quality Control), W. Edwards Deming, Carl Jung, James Lovelock, Bertrand Russell, and many other luminaries, <I>The MetaKnowledge Advantage</I> offers a comprehensive — and extremely flexible — strategy for good management and ethical behavior in any industry. |
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The Metaknowledge Advantage: The Key to Success in the New Economy By Rafael Aguayo $13.99 In the tradition of the bestselling <I>Intellectual Capital</I>, internationally recognized management and quality expert Rafael Aguayo shows how integrated mastery of many areas of knowledge — MetaKnowledge — can give corporate managers an edge, no matter what the future has in store.<P>In today’s world, the basis of economic power and wealth is rapidly shifting from physical resources to intellectual resources. Former powerhouses like U.S. Steel are now minor players, while modern giants such as Microsoft dominate industries that didn’t even exist twenty-five years ago. The economy undergoes wild fluctuations. The Internet boom has come and gone. Through globalization, international boundaries are becoming less important every day. In such a dramatically changing environment, the management philosophy that endures must be based on principles that transcend daily occurrences and swings in the market. <P>That’s where MetaKnowledge comes in. Rafael Aguayo brings years of firsthand consulting experience to this book and galvanizes it with an impressive yet accessible body of academic study. A disciple of W. Edwards Deming, Aguayo studied with the man who brought quality to the Japanese. He has since expanded his field of expertise to encompass many subjects that contribute to successful business strategies, no matter what the industry. In <I>The MetaKnowledge Advantage</I>, Aguayo gives American managers an advantage by helping them break out of their narrow fields of expertise, synthesizing areas of knowledge as diverse as ecology, psychology, statistics, chaos theory, self-actualization, and the theory of multiple intelligences. Drawing on the work of Walter Shewhart (the father of Statistical Quality Control), W. Edwards Deming, Carl Jung, James Lovelock, Bertrand Russell, and many other luminaries, <I>The MetaKnowledge Advantage</I> offers a comprehensive — and extremely flexible — strategy for good management and ethical behavior in any industry. |
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The Pathway to a Zero Injury Safety Culture $32.91 Zero employee injury as a safety leadership and management concept has now exceeded a decade in successful application by many employers in a number of industries. Currently there are hundreds of companies in dozens of countries applying this research based employee safety leadershp strategy. This book goes into specific detail on the Construction Industry Institute (CII is located in Austin, Texas and can be found on the internet at www.construction-institute.org) research based safety management techniques telling why each technique needs to be in a well rounded zero injury safety initiative. New records in hours worked without an OSHA Recordable Injury are being set every year. Examples of specific companies are given in the text that you can check out for accuracy. Though the research was done in construction the research actually applies to all human endeavor.Put aside the outdated safety management approach of the 20th century and embrace the new. The rewards that come with success are far reaching and become an evergreen part of your company's working culture. Employees become more productive and the sky rocketing medical and other costs of employee injury are brought under control protecting your employee asset and your bottom line. This book tells all. Zero Injury is not easy to accomplish and it takes leader vision, employee buy-in and time as the culture changes to one where employee injury truely becomes a very rare event.About the author.Emmitt J. Nelson has been in the safety consulting business since retirement from Shell Oil Company in 1989. During the final five years of his career with Shell Oil Company he led a corporate emphasis on bringing contractor safety performance into line with Shell's own employee's safety performance. This required leading in the creation of a corporate-wide contractor safety strategy. The results were realized in significantly reduced injury to contractor employees, lower contractor's |
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The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy $16 The business marketing genius at the forefront of today’s entertainment marketing revolution helps corporate America get hip to today’s new consumer-the tan generation – by learning from hip-hop and youth culture. “He is the conduit between corporate America and rap and the streets-he speaks both languages.” -Jay-Z “It’s amazing to see the direct impact that black music, videos and the internet have had on culture. I’ve seen so many people race to the top of pop stardom using the everyday mannerisms of the hood in a pop setting. It’s time to embrace this phenomenon because it ain’t going nowhere!” -Kanye West When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers (Beyoncé for Tommy Hilfiger’s True Star fragrance, and Justin Timberlake for “lovin’ it” at McDonald’s), Stoute has helped identify and activate a new generation of consumers. He traces how the “tanning” phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same “mental complexion” based on shared experiences and values. This consumer is a mindset-not a race or age-that responds to shared values and experiences, rather than the increasingly irrelevant demographic boxes that have been used to a fault by corporate America. And Stoute believes there is a language gap that must be bridged in order to engage the most powerful market force in the history of commerce. The Tanning of America provides that very translation guide. Drawing from his company’s case studies, as well as from extensive interviews with leading figures of multiple fields, Stoute presents an insider’s view of how the transcendent power of popular culture is helping reinvigorate and revitalize the American dream. He shows how he bridges the worlds of pop culture, brand consulting, and marketing in his turnkey campaigns offers keen insight into other successful |
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The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy $5.99 The business marketing genius at the forefront of today’s entertainment marketing revolution helps corporate America get hip to today’s new consumer-the tan generation – by learning from hip-hop and youth culture. “He is the conduit between corporate America and rap and the streets-he speaks both languages.” -Jay-Z “It’s amazing to see the direct impact that black music, videos and the internet have had on culture. I’ve seen so many people race to the top of pop stardom using the everyday mannerisms of the hood in a pop setting. It’s time to embrace this phenomenon because it ain’t going nowhere!” -Kanye West When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers (Beyoncé for Tommy Hilfiger’s True Star fragrance, and Justin Timberlake for “lovin’ it” at McDonald’s), Stoute has helped identify and activate a new generation of consumers. He traces how the “tanning” phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same “mental complexion” based on shared experiences and values. This consumer is a mindset-not a race or age-that responds to shared values and experiences, rather than the increasingly irrelevant demographic boxes that have been used to a fault by corporate America. And Stoute believes there is a language gap that must be bridged in order to engage the most powerful market force in the history of commerce. The Tanning of America provides that very translation guide. Drawing from his company’s case studies, as well as from extensive interviews with leading figures of multiple fields, Stoute presents an insider’s view of how the transcendent power of popular culture is helping reinvigorate and revitalize the American dream. He shows how he bridges the worlds of pop culture, brand consulting, and marketing in his turnkey campaigns offers keen insight into other successful |
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The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy $12.99 The business marketing genius at the forefront of today’s entertainment marketing revolution helps corporate America get hip to today’s new consumer-the tan generation – by learning from hip-hop and youth culture. “He is the conduit between corporate America and rap and the streets-he speaks both languages.” -Jay-Z “It’s amazing to see the direct impact that black music, videos and the internet have had on culture. I’ve seen so many people race to the top of pop stardom using the everyday mannerisms of the hood in a pop setting. It’s time to embrace this phenomenon because it ain’t going nowhere!” -Kanye West When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers (Beyoncé for Tommy Hilfiger’s True Star fragrance, and Justin Timberlake for “lovin’ it” at McDonald’s), Stoute has helped identify and activate a new generation of consumers. He traces how the “tanning” phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same “mental complexion” based on shared experiences and values. This consumer is a mindset-not a race or age-that responds to shared values and experiences, rather than the increasingly irrelevant demographic boxes that have been used to a fault by corporate America. And Stoute believes there is a language gap that must be bridged in order to engage the most powerful market force in the history of commerce. The Tanning of America provides that very translation guide. Drawing from his company’s case studies, as well as from extensive interviews with leading figures of multiple fields, Stoute presents an insider’s view of how the transcendent power of popular culture is helping reinvigorate and revitalize the American dream. He shows how he bridges the worlds of pop culture, brand consulting, and marketing in his turnkey campaigns offers keen insight into other successful |
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Wi-Fi Hotspots: Setting up Public Wireless Internet Access $28.99 Wi-Fi HotspotsSetting Up Public Wireless Internet AccessInstalling and operating a Wi-Fi hotspot allows you to attract customers and differentiate your business. Deploying even a small wireless network has proven to be a difficult task for the average consumer, however. With this book as your guide, you can painlessly figure out the requirements for your Wi-Fi hotspot, how to properly set it up, how to operate it, and how to optimize it for the needs and security of your customers.Wi-Fi Hotspots helps you throughout the entire process of setting up a hotspot to offer free or fee-based Internet access to the general public: Understand the benefits to your business of hosting a hotspot Decide what type of hotspot you should implement Examine what equipment is best suited for your hotspot Follow step-by-step procedures for setting up your hotspot Get the word out about your hotspot availability Ensure your hotspot is not used improperly Evaluate Wi-Fi security concerns Fix common problems hotspot users face Increase the coverage area of your Wi-Fi hotspotWhether you are a small business owner looking to attract customers and distinguish your business or you are an IT professional at a larger organization looking to establish hotspot connectivity, this book provides you with everything you need to know in order to provide public wireless Internet access.Eric Geier is a computing and wireless networking author and consultant. For several years, he’s be employed with Wireless-Nets, Ltd., a consulting firm focusing on the implementation of wireless mobile solutions and training.Eric is a Certified Wireless Network Administrator (CWNA). He is an author and contributor of several books and eLearning (CBT) courses. He is a regular contributor at Wi-FiPlanet.com.For more information about Eric Geier, visit his website at http://www.egeier.comCompanion CD-ROMThe companion CD-ROM |
